Sales Leadership, Right-Sized for Your Brand
Whether you’re breaking into the market or rebooting momentum, Amy J Collective provides senior-level sales expertise—without the full-time overhead.
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You’re new to the run & outdoor space. You’re not quite ready for a full-time sales hire, but you can’t afford to get it wrong. I’ll help you build a clean, scalable sales foundation and introduce your brand to the right accounts—so you launch strong and grow with confidence.
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A clear account and channel strategy tailored to your goals
Line planning, pricing, and margin guardrails that make sense for retail
Buyer-ready toolkits: line sheets, decks, order forms, and tech specs
Identification of top accounts and introductions to the right partners
Trade show guidance: which shows to attend, how to show up, and who to meet
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Your sales have plateaued, or your team is stretched thin. Post-Covid shifts may have changed the game, and you need a fresh strategy to reignite growth. I bring an objective perspective and deep specialty channel experience to sharpen your plan, strengthen your retailer relationships, and optimize sales.
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A channel and account audit with actionable recommendations for growth
Margin optimization and inventory clean-up strategies to protect profitability
Seasonal line planning with sharper assortments and focused sell-in stories
Key account management and retail relationship support in the specialty space
Representation at trade shows: securing booths, preparing presentations, and promoting to retailers
Channel & account strategy
Forecasting & capacity planning
Line planning & assortment strategy
Sell-in toolkit: deck, line sheet, order form, tech specs
Buyer outreach, meetings, and follow-ups
What We Offer Across Every Stage
No matter where you are in your growth journey, these services form the backbone of every engagement.
Sell-through support: training, merchandising, replenishment
Margin & closeout planning
Trade show support: booth selection, prep, introductions, promotion
Weekly priorities + monthly snapshots
Our Approach
Simple, Focused, Repeatable
Align – Define goals, target accounts, and priorities
Activate – Build tools, outreach, and retail introductions
Accelerate – Monitor sell-through, optimize margins, and refine strategy
